Everything about

Website Administration

What

Webmasters, professionals that perform website management & administration, have a very specific skill set. Outside of changing copy on the website, webmasters know how to change page layout, add, resize and optimize images, move content and make it look amazing by balancing page layout and content.

Visitors are brought the page, with SEO, social media marketing and other channels. The goal is to convert website visitors into leads, contacts and paying customers through website copy, placement of call-to-action buttons, forms and layout.

Only 17% of websites retained their positions across both mobile and desktop SERPs, and 37% of URLs were actually thrown out of the top-10 when the search query was made from a mobile device.

Why

Administrating websites also requires knowledge of web server software, content management systems (CMS) setting up web servers, updating software, how domains and DNS function and keeping the entire system running smoothly.

Website Management & Administration is more than just simply making updates to your content on demand. Simple requests like "add the text", and "add this image" can be done by anyone with the simple skills to edit a page. Simply adding stuff to a website isn't going to jump your rankings on Google or instantly get you more visitors and customers. Don't add content just for the sake of adding content.

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Benefits of Website Administration

40% of online shopping revenue comes from repeat customers

1. Avoiding Website Error

Users would be annoyed when they got errors on the website. In fact, many internet users judge a company’s reputation from its website. When a company’s web is often error or even inaccessible, its reputation will drop. Minimizing errors on your web will protect and increase your business reputation.

Just like an office, a web also needs regular maintenance. Web management aims to do web maintenance, find error codes on web pages, find web pages that are no longer available, clean cache and ensure the web can be accessed properly by customers. When a web is maintained it will reduce the risk of errors.

2. Increase Web Position in SERP

Error codes also impacted your website on search engine result position. When there are several error codes on a website, the web position will continue to drop in Google search results. Since one of the factors to determine the position of a web in search engines is user experience.

Time spent on desktop devices were 40% longer than those on mobile devices in 2020

companies that blog generate 67% more leads and It takes five-to-seven impressions for people to remember a brand

3. Keep Business Consistent

When a website is maintained and can be accessed by customers and employees, the business workflow will run as it should.

4. Staying Secure

Being online is opening your virtual door to customers all over the globe. Unfortunately, it is also opening your virtual door to potential hackers and other malicious characters.

By making use of website management, and therefore using the most up-to-date code, you are getting a head start on hackers. It takes a little while for them to figure out how to work around the new code.

31% of URLs and 8% of domains completely disappeared from Google's search results when accessed from mobile

57% of internet users say they won’t recommend a business with a poorly designed website on mobile

5. Staying Online

Business owners with online stores do not need to be told how horrifying it can be to have your website down. You lose money, customers, leads and credibility.

The bottom line is out-dated websites break. The more out-dated, the longer it takes to fix. Consequently, the longer your website will be down for. Website management is a fantastic way to ensure maximum up-time.